List of Adidas sponsorships - Wikipedia
Adidas | History, Products, & Facts | Britannica
Adidas appoints Stella McCartney for Olympics
Why Adidas has pulled its multimillion-pound IAAF sponsorship early
Olympic Cover-Up: Why You Won't See Some Shoe Logos - The New York Times
London 2012: Ambush Ads Take On Official Sponsors as Olympics Begins – The Hollywood Reporter
Brands struggle to capitalise on Rio 2016 - Opinium
Sports Sponsorship Market 2019-2023| Evolving Opportunities with adidas and Nike, Inc | Technavio | Business Wire
Case study: Branding strategies at London Olympics - BusinessToday - Issue Date: Sep 29, 2013
100m in sponsorship – and the Olympics have Adidas written all over them | The Independent | The Independent
Case study: Branding strategies at London Olympics - BusinessToday - Issue Date: Sep 29, 2013
adidas News Site | Press Resources for all Brands, Sports and Innovations : Search
Adidas Secures Naming Rights For New Olympic Arena – SportsTravel
Vintage 1988 Calgary Winter Olympic Games ADIDAS Sponsor Lapel Pin Badge | eBay
Vintage 1988 Seoul Olympics ADIDAS Sponsor Collectible Pin. New in Pouch. | eBay
Adidas Has a New “Illegal” Shoe. But Who Is It For?
Sponsorship, branding and commercialization of the 2016 Rio Olympics
adidas renews deal to sponsor German Olympic teams until Rio 2016
REDFORE16: 2012 Olympics Stunt - Charlie Kautz
1992 Olympic Games Official Adidas Tote Bag / Fanny Pack / Snapback Hat - NEW | eBay
Adidas unveils Team GB kits for Rio 2016 by Stella McCartney
How damaging is an Adidas decision to pull its athletics sponsorship?
